Data protection

This data protection declaration clarifies the type, scope and purpose of the processing of personal data (hereinafter referred to as “data”) within our online offer a-health-supplement.eu and the associated websites, functions and content as well as external online presences, such as our social Media Profiles (hereinafter referred to collectively as “Online Offer”). With regard to the terms used, such as “personal data” or their “processing”, we refer to the definitions in Art. 4 of the General Data Protection Regulation (GDPR).

Types of data processed

  • Inventory data (e.g. names, addresses)
  • Contact details (e.g. email, telephone numbers)
  • Content data (e.g. text entries, photographs)
  • Contract data (e.g. subject of the contract, customer category)
  • Usage data (e.g. websites visited, interest in content, access times)
  • Meta / communication data (e.g. device information, IP addresses)

Processing of special categories of data (Art. 9 Para. 1 GDPR)

  • In principle, no special categories of data are processed unless these are added to the processing by the user, e.g. entered in online forms.

Categories of persons affected by the processing

  • Visitors and users of the online offer
  • Customers / prospects

In the following, we also refer to the data subjects collectively as “users”.

Purpose of processing

  • Provision of the online offer, its content and functions
  • Provision of contractual services, service and customer care
  • Answering contact inquiries and communicating with users
  • Safety measures
  • Marketing, advertising and market research
  • Range measurement

Terms used

“Personal data” is all information that relates to an identified or identifiable natural person (hereinafter “data subject”); A natural person is regarded as identifiable who can be identified directly or indirectly, in particular by means of assignment to an identifier such as a name, an identification number, location data, an online identifier (e.g. cookie) or one or more special features, which express the physical, physiological, genetic, psychological, economic, cultural or social identity of this natural person.

“Processing” is any process carried out with or without the help of automated processes or any such series of processes in connection with personal data. The term is broad and encompasses practically every handling of data.

“Responsible” means the natural or legal person, authority, institution or other body that alone or jointly with others decides on the purposes and means of processing personal data.

Relevant legal bases

In accordance with Art. 13 GDPR, we will inform you of the legal basis for our data processing. If the legal basis is not mentioned in the data protection declaration, the following applies: The legal basis for obtaining consent is Art. 6 Para. 1 lit. a and Art. 7 GDPR, the legal basis for processing for the performance of our services and the implementation of contractual measures Answering inquiries is Art. 6 Para. 1 lit.b GDPR, the legal basis for processing to fulfill our legal obligations is Art. 6 Para. 1 lit.c GDPR, and the legal basis for processing to safeguard our legitimate interests is Art . 6 para. 1 lit.f GDPR. In the case,

Changes and updates to the privacy policy

We ask you to inform yourself regularly about the content of our data protection declaration. We will adapt the data protection declaration as soon as the changes to the data processing carried out by us make this necessary. We will inform you as soon as the changes require your cooperation (e.g. consent) or other individual notification.

Safety measures

In accordance with Art. 32 GDPR, taking into account the state of the art, the implementation costs and the type, scope, circumstances and purposes of processing as well as the different probability of occurrence and severity of the risk for the rights and freedoms of natural persons, we make suitable technical and organizational measures to ensure a level of protection appropriate to the risk; The measures include, in particular, securing the confidentiality, integrity and availability of data by controlling physical access to the data, as well as the access, input, transfer, ensuring availability and their separation. Furthermore, we have set up procedures that enable the exercise of data subject rights, Ensure deletion of data and reaction to data threats. Furthermore, we take the protection of personal data into account when developing or selecting hardware, software and procedures, in accordance with the principle of data protection through technology design and data protection-friendly default settings (Art. 25 GDPR).

Cooperation with contract processors and third parties

If we disclose data to other persons and companies (contract processors or third parties) as part of our processing, transmit them to them or otherwise grant them access to the data, this is only done on the basis of legal permission (e.g. if the data is transmitted to third parties, as is required for payment service providers in accordance with Art. 6 Para. 1 lit. b GDPR), you have consented, a legal obligation provides for this or on the basis of our legitimate interests (e.g. when using agents, web hosts, etc.).

If we commission third parties to process data on the basis of a so-called “order processing contract”, this is done on the basis of Art. 28 GDPR.

Transfers to third countries

If we process data in a third country (i.e. outside the European Union (EU) or the European Economic Area (EEA)) or if this happens in the context of the use of third-party services or disclosure or transfer of data to third parties, this will only take place if it to fulfill our (pre) contractual obligations, on the basis of your consent, on the basis of a legal obligation or on the basis of our legitimate interests. Subject to legal or contractual permissions, we process or have the data processed in a third country only if the special requirements of Art. 44 ff. GDPR are met. This means that processing takes place, for example, on the basis of special guarantees, such as the officially recognized determination of a data protection level corresponding to the EU (e.g.

Rights of data subjects

You have the right to request confirmation as to whether the data in question is being processed and to request information about this data as well as further information and a copy of the data in accordance with Art. 15 GDPR.

You have accordingly. Art. 16 GDPR the right to request the completion of the data concerning you or the correction of the incorrect data concerning you.

In accordance with Art. 17 GDPR, you have the right to demand that the relevant data be deleted immediately or, alternatively, in accordance with Art. 18 GDPR, to request a restriction on the processing of the data.

You have the right to request that the data relating to you that you have provided to us be received in accordance with Art. 20 GDPR and to request that it be transmitted to other responsible parties.

In accordance with Art. 77 GDPR, you also have the right to lodge a complaint with the competent supervisory authority.

Right of withdrawal

You have the right to revoke your consent in accordance with Article 7 (3) GDPR with effect for the future.

Right to object

You can object to the future processing of your data in accordance with Art. 21 GDPR at any time. The objection can in particular be made against processing for direct marketing purposes.

Cookies and right to object to direct mail

“Cookies” are small files that are stored on users’ computers. Various information can be stored within the cookies. A cookie is primarily used to store information about a user (or the device on which the cookie is stored) during or after their visit to an online offer. Temporary cookies, or “session cookies” or “transient cookies”, are cookies that are deleted after a user leaves an online offer and closes his browser. Such a cookie can, for example, store the content of a shopping cart in an online shop or a login status. Cookies are referred to as “permanent” or “persistent” and remain stored even after the browser is closed. For example, the login status can be saved if users visit it after several days. The interests of the users can also be stored in such a cookie, which are used for range measurement or marketing purposes. “Third-party cookies” are cookies from providers other than the person responsible for operating the online offer (otherwise, if they are only their cookies, they are referred to as “first-party cookies”).

We use temporary and permanent cookies, ie small files that are stored on the users’ devices. Some of the cookies are used for security purposes or are required for the operation of our online offer (e.g. for the presentation of the website) or to save the user decision when confirming the cookie banner. In addition, we or our technology partners use cookies for range measurement and marketing purposes, which users are informed about in the course of the data protection declaration.

A general objection to the use of cookies used for online marketing purposes can be made for a large number of services, especially in the case of tracking, via the US website http://www.aboutads.info/choices/ or the EU website http://www.youronlinechoices.com/ to be explained. Furthermore, cookies can be saved by deactivating them in the browser settings. Please note that then you may not be able to use all of the functions of this online offer.

Deletion of data

The data processed by us will be deleted or restricted in their processing in accordance with Art. 17 and 18 GDPR. Unless expressly stated in this data protection declaration, the data stored by us will be deleted as soon as it is no longer required for its intended purpose and the deletion does not conflict with any statutory retention requirements. If the data is not deleted because it is required for other legally permissible purposes, its processing will be restricted. This means that the data is blocked and not processed for other purposes. This applies, for example, to data that must be kept for commercial or tax reasons.

According to legal requirements in Germany, the storage takes place in particular for 6 years in accordance with § 257 Paragraph 1 HGB (trading books, inventories, opening balances, annual financial statements, commercial letters, accounting documents, etc.) and for 10 years in accordance with § 147 Paragraph 1 AO (books, records , Management reports, accounting documents, commercial and business letters, documents relevant for taxation, etc.).

Consent Management

With the Consent Manager, we offer you the opportunity to decide in detail for yourself in which cases you want to consent to tracking via cookies and other technologies – for the purpose of displaying content that is relevant to you as well as advertising tailored to you.

to the privacy manager

The processing of your data for the above-mentioned purposes takes place partly on the basis of legitimate interest, but partly we also need your consent.

In order to guarantee the requirements of the General Data Protection Regulation (GDPR) and to provide you as a user with the highest level of transparency, we participate in the Transparency & Consent Framework (TCF) from IAB Europe and are subject to its specifications and guidelines. For this we use the consent management platform (CMP) from Sourcepoint Technologie Inc., 228 Park Ave S # 87903, New York 10003-1502, USA as a processor. As part of the IAB Europe Transparency & Consent Framework, Sourcepoint is listed under identification number 6. Sourcepoint’s CMP enables you to give us self-determined consent to the processing of your data in accordance with data protection regulations and to revoke it at any time. You can also object to data processing,

You can find an overview of your setting options, the purposes and third parties involved here: to the Privacy Manager

Further information on data protection and the Sourcepoint CMP can be found on the website www.sourcepoint.com/privacy-policy

Registration for the community

Users can optionally create a user account. As part of the registration, the required mandatory information is communicated to the users. The data entered during registration will be used for the purpose of using the offer. Users can be informed by email about information relevant to the offer or registration, such as changes to the scope of the offer or technical circumstances. If users have terminated their user account, their data will be deleted with regard to the user account, subject to their retention is necessary for commercial or tax reasons in accordance with Art. 6 Para. 1 lit. c GDPR. It is up to the users to save their data in the event of termination before the end of the contract. We are entitled

As part of the use of our registration and login functions as well as the use of the user account, we save the IP address and the time of the respective user action. The storage takes place on the basis of our legitimate interests, as well as the users in protection against misuse and other unauthorized use. A transfer of this data to third parties does not take place, unless it is necessary to pursue our claims or there is a legal obligation to do so in accordance with Art. The IP addresses are anonymized or deleted after 7 days at the latest.

Participation in the competition

We process inventory data and contact details (e.g. names and email addresses of users) for the purpose of fulfilling our contractual obligations and services in accordance with Article 6 Paragraph 1 lit b. GDPR. The entries marked as mandatory in online forms are required for the conclusion of the contract. Personal data is collected from the participants in the competition: first name, last name and email address. This data is saved and used exclusively for the implementation of the competition and is deleted again after the competition has been completed. All participants have the option at any time to request information on the status of the storage of their personal data and to request the deletion of their personal data. . If a participant wishes their personal data to be deleted, further participation in the current competition is no longer possible.

As part of the participation in our competition, we also save the IP address and the time of the respective user action. The storage takes place on the basis of our legitimate interests, as well as the users in protection against misuse and other unauthorized use. This data is generally not passed on to third parties, unless it is necessary to pursue our claims or there is a legal obligation to do so in accordance with Article 6 Paragraph 1 lit. The IP addresses are anonymized or deleted after 7 days at the latest.

contact

When contacting us (e.g. via the contact form, email, telephone or via social media), the information provided by the user is processed in order to process and process the contact request in accordance with Art. 6 Para. 1 lit. b) GDPR. The information provided by the users can be stored in a customer relationship management system (“CRM system”) or a comparable request organization.

We delete the inquiries if they are no longer required. We review the requirement every two years; The statutory archiving obligations also apply.

Comments and contributions

If users leave comments or other contributions, their IP addresses are stored for 7 days on the basis of our legitimate interests within the meaning of Art. 6 Paragraph 1 lit.

This is done for our safety if someone leaves illegal content in comments and contributions (insults, prohibited political propaganda, etc.). In this case we can be prosecuted for the comment or contribution and are therefore interested in the identity of the author.

Online presence in social media

We maintain an online presence within social networks and platforms in order to be able to communicate with the customers, interested parties and users active there and to inform them about our services. When calling up the respective networks and platforms, the terms and conditions and the data processing guidelines of their respective operators apply.

Unless otherwise stated in our data protection declaration, we process the data of the users as long as they communicate with us within the social networks and platforms, e.g. write articles on our online presence or send us messages.

Hosting

The hosting services we use serve to provide the following services: Infrastructure and platform services, computing capacity, storage space and database services, security services and technical maintenance services that we use for the purpose of operating this online offer.

We or our hosting provider process inventory data, contact data, content data, contract data, usage data, meta and communication data from customers, interested parties and visitors to this online offer on the basis of our legitimate interests in an efficient and secure provision of this online offer in accordance with Art. 6 Paragraph 1 lit.f GDPR in conjunction with Art. 28 GDPR (conclusion of an order processing contract).

Collection of access data and log files

We or our hosting provider collect data on every access to the server on which this service is located (so-called server log files) on the basis of our legitimate interests within the meaning of Art. 6 Paragraph 1 lit. The access data includes the name of the accessed website, file, date and time of access, amount of data transferred, notification of successful access, browser type and version, the user’s operating system, referrer URL (the previously visited page), IP address and the requesting provider .

Log file information is saved for security reasons (e.g. to investigate acts of abuse or fraud) and is regularly deleted. Data, the further storage of which is necessary for evidence purposes, are excluded from deletion until the respective incident has been finally clarified.

Cookies & range measurement

Cookies are information that is transferred from our web server or third party web servers to the user’s web browser and stored there for later retrieval. Cookies can be small files or other types of information storage.

We use “session cookies”, which are only stored for the duration of the current visit to our online presence (e.g. to be able to save your login status and thus to be able to use our online offer at all). A randomly generated unique identification number, a so-called session ID, is stored in a session cookie. A cookie also contains information about its origin and the storage period. These cookies cannot save any other data. Session cookies are deleted when you have finished using our online offer and, for example, log out or close the browser.

In this data protection declaration, users are informed about the use of cookies in the context of pseudonymous range measurement.

If users do not want cookies to be stored on their computer, they are asked to deactivate the corresponding option in the system settings of their browser. Saved cookies can be deleted in the system settings of the browser. The exclusion of cookies can lead to functional restrictions of this online offer.

General deactivation of cookies

Of course, you can generally prevent cookies from being placed permanently or only temporarily by setting your browser accordingly. If you set your browser accordingly, it may no longer be able to fully use all of the services and / or functions of our offer. Every browser can be set so that cookies are generally rejected.

Internet Explorer:

  • Tools menu – Internet options
  • Click on the “Privacy” tab and then under Settings move the slider up to block all cookies or down to allow all. Then click OK.

Mozilla Firefox:

  • Tools menu – Settings
  • Go to the Privacy section.
  • Set the selection list next to “Firefox will have a history:” on “Create according to user-defined settings”.
  • Tick ​​the box next to accept cookies to allow cookies or remove it to refuse cookies.

Google Chrome:

  • Open Chrome and click the icon with the three slashes in the upper right corner so that the menu opens.
  • Select the item “Settings” below.
  • Scroll down and click the blue “Show advanced settings” link at the very bottom.
  • Then click on “Content settings” under “Data protection”.
  • To activate cookies, check the box in front of the item “Allow local data to be saved” at the top.
  • If you activate the item “Delete local data after closing the browser”, all cookies will only be saved as long as the browser is running. You can also completely prohibit cookies and add exceptions here.

Google Analytics

We use Google Analytics, a web analysis service provided by Google LLC (“Google”), on the basis of our legitimate interests (ie interest in the analysis, optimization and economic operation of our online offer within the meaning of Art. 6 Para. 1 lit. f. GDPR) . Google uses cookies. The information generated by the cookie about the use of the online offer by the user is usually transmitted to a Google server in the USA and stored there.

Google will use this information on our behalf to evaluate the use of our online offer by users, to compile reports on the activities within this online offer and to provide us with other services related to the use of this online offer and the internet. In doing so, pseudonymous user profiles can be created from the processed data.

We only use Google Analytics with activated IP anonymization. This means that the IP address of the user is shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. The full IP address will only be sent to a Google server in the USA and shortened there in exceptional cases.

The IP address transmitted by the user’s browser will not be merged with other Google data. Users can prevent the storage of cookies by setting their browser software accordingly; Users can also prevent Google from collecting the data generated by the cookie and relating to their use of the online offer and from processing this data by downloading and installing the browser plug-in available under the following link:

  • https://tools.google.com/dlpage/gaoptout?hl=de

Further information on data usage by Google, setting and objection options can be found on the Google website:

https://www.google.com/intl/de/policies/privacy/partners (“Use of data by Google when you use our partners’ websites or apps”), https://policies.google.com/technologies/ads ( “Use of data for advertising purposes”), https://adssettings.google.com/authenticated (“Manage information that Google uses to show you advertisements”).

INFOnline

Our website uses the measurement method (“SZMnG”) of INFOnline GmbH ( https://www.INFOnline.de ) to determine statistical parameters about the use of our offers. The aim of the usage measurement is to statistically determine the number of visits to our website, the number of website visitors and their surfing behavior – on the basis of a uniform standard procedure – and thus to obtain values ​​that are comparable across the market.

For all digital offers that are members of the information community for the determination of the distribution of advertising media eV (IVW – http://www.ivw.eu ) or the studies of the Arbeitsgemeinschaft Online-Forschung eV (agof – http: // www. agof.de ), the usage statistics are regularly processed by agof and the Arbeitsgemeinschaft Media-Analyze eV (agma – http://www.agma-mmc.de ) to reach ranges and published with the performance value “Unique User” as well as by the IVW with the performance values ​​”Page Impression” and “Visits”. These ranges and statistics can be viewed on the respective websites.

1. Legal basis for processing

The measurement using the SZMnG measurement method by INFOnline GmbH is carried out with a legitimate interest in accordance with Art. 6 Paragraph 1 lit. f) GDPR.

The purpose of processing personal data is to compile statistics and create user categories. The statistics serve to be able to understand and prove the use of our offer. The user categories form the basis for an interest-based alignment of advertising material or advertising measures. In order to market this website, it is essential to measure usage, which ensures comparability with other market participants. Our legitimate interest arises from the economic usability of the knowledge resulting from the statistics and user categories and the market value of our website – also in direct comparison with third party websites – which can be determined on the basis of the statistics.

In addition, we have a legitimate interest in making the pseudonymized data available to INFOnline, agof and IVW for the purpose of market research (agof, agma) and for statistical purposes (INFOnline, IVW). Furthermore, we have a legitimate interest in making the pseudonymized data available to INFOnline for the further development and provision of advertising material that is tailored to your interests.

2. Type of data

INFOnline GmbH collects the following data, which according to the EU-DSGVO have a personal reference:

  • IP address: Every device on the Internet requires a unique address, the so-called IP address, to transmit data. The at least short-term storage of the IP address is technically necessary due to the way the Internet works. The IP addresses are shortened by 1 byte before any processing and only further processed anonymously. There is no storage or further processing of the unabridged IP addresses.
  • A randomly generated client identifier: Range processing uses either a third-party cookie, a first-party cookie, a “local storage object” or a signature that is created from various automatically transmitted information from your browser to recognize computer systems . This identifier is unique to a browser as long as the cookie or local storage object is not deleted. A measurement of the data and subsequent assignment to the respective client identifier is therefore also possible if you call up other websites that also use the measurement method (“SZMnG”) of INFOnline GmbH. The validity of the cookie is limited to a maximum of 1 year.

3. Use of the data

The INFOnline GmbH measuring process, which is used on this website, determines usage data. This is done in order to collect the performance values ​​of page impressions, visits and clients and to generate further key figures from them (e.g. qualified clients). In addition, the measured data is used as follows:

  • A so-called geolocation, i.e. the assignment of a website call to the location of the call, takes place exclusively on the basis of the anonymized IP address and only up to the geographical level of the federal states / regions. Under no circumstances can a conclusion be drawn about the specific whereabouts of a user from the geographical information obtained in this way.
  • The usage data of a technical client (e.g. a browser on a device) are merged across websites and stored in a database. This information is used for the technical assessment of the social information age and gender and passed on to the agof service providers for further range processing. As part of the agof study, based on a random sample, sociological characteristics are technically assessed, which can be assigned to the following categories: age, gender, nationality, professional activity, marital status, general information on the household, household income, place of residence, internet use, online Interests, place of use, type of user.

4. Duration of data storage

INFOnline GmbH does not save the full IP address. The shortened IP address is stored for a maximum of 60 days. The usage data in connection with the unique identifier are stored for a maximum of 6 months.

5. Passing on the data

The IP address and the shortened IP address will not be passed on. For the creation of the agof study, data with client identifiers are passed on to the following agof service providers:

6. Rights of the data subject

The data subject has the following rights:

  • Right to information (Art. 15 GDPR)
  • Right to correction (Art. 16 GDPR)
  • Right of objection (Art. 21 GDPR)
  • Right to deletion (Art. 17 GDPR)
  • Right to restriction of processing (Art. 18f. GDPR)
  • Right to data portability (Art. 20 GDPR)

In order to guarantee exclusion from the measurement, it is technically necessary to set a cookie. If you delete the cookies in your browser, it is necessary to repeat the opt-out process under the link above.

The data subject has the right to lodge a complaint with a data protection authority.

Google-Re/Marketing-Services

We use the marketing and remarketing services (“Google Marketing Services” for short) on the basis of our legitimate interests (ie interest in the analysis, optimization and economic operation of our online offer within the meaning of Art. 6 Para. 1 lit. f. GDPR) “) of Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA, (” Google “).

Google is certified under the Privacy Shield Agreement and thus offers a guarantee to comply with European data protection law ( https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active ).

The Google Marketing Services allow us to display advertisements for and on our website in a more targeted manner in order to only present users with advertisements that potentially correspond to their interests. If, for example, a user is shown advertisements for products that he was interested in on other websites, this is referred to as “remarketing”. For these purposes, when our and other websites on which Google Marketing Services are active are accessed, Google immediately executes a code from Google and so-called (re) marketing tags (invisible graphics or code, also known as “web Beacons “called) integrated into the website. With their help, an individual cookie, ie a small file, is saved on the user’s device (comparable technologies can also be used instead of cookies). The cookies can be set by various domains, including google.com, doubleclick.net, invitemedia.com, admeld.com, googlesyndication.com or googleadservices.com. This file records which websites the user has visited, which content he is interested in and which offers he has clicked, as well as technical information on the browser and operating system, referring websites, visiting time and other information on the use of the online offer. The IP address of the user is also recorded, whereby we inform you as part of Google Analytics, that the IP address is shortened within member states of the European Union or in other contracting states of the Agreement on the European Economic Area and only transferred in full to a Google server in the USA and shortened there in exceptional cases. The IP address is not merged with the user’s data within other Google offers. The aforementioned information can also be combined with information from other sources by Google. If the user then visits other websites, the advertisements tailored to him can be displayed according to his interests. The aforementioned information can also be combined by Google with information from other sources. If the user then visits other websites, they can be shown advertisements tailored to their interests. The aforementioned information can also be combined by Google with information from other sources. If the user then visits other websites, the advertisements tailored to him can be displayed according to his interests.

The user data is processed pseudonymously as part of the Google Marketing Services. This means that Google does not store and process the name or email address of the user, for example, but rather processes the relevant cookie-related data within pseudonymous user profiles. In other words, from Google’s point of view, the ads are not managed and displayed for a specifically identified person, but for the cookie owner, regardless of who this cookie owner is. This does not apply if a user has expressly allowed Google to process the data without this pseudonymisation. The information collected about users by Google Marketing Services is transmitted to Google and stored on Google’s servers in the USA.

We can incorporate third-party advertisements on the basis of the Google “DoubleClick” marketing service. DoubleClick uses cookies that enable Google and its partner websites to display ads based on users’ visits to this website or other websites on the Internet.

We can incorporate third-party advertisements on the basis of the Google “AdSense” marketing service. AdSense uses cookies that enable Google and its partner websites to display ads based on users’ visits to this website or other websites on the Internet.

We can also use the “Google Optimizer” service. Google Optimizer allows us to understand the effects of various changes to a website (e.g. changes to the input fields, the design, etc.) within the framework of so-called “A / B testing”. For these test purposes, cookies are stored on the users’ devices. Only pseudonymous user data is processed.

Further information on the use of data for marketing purposes by Google can be found on the overview page: https://policies.google.com/technologies/ads , Google’s data protection declaration is available at https://policies.google.com/privacy .

If you would like to object to interest-based advertising by Google Marketing Services, you can use the setting and opt-out options provided by Google: https://adssettings.google.com/authenticated .

Amazon affiliate program

On the basis of our legitimate interests (i.e. interest in the economic operation of our online offer within the meaning of Art. 6 Para. 1 lit. f. GDPR), we are a participant in the Amazon EU partner program, which was designed to provide a medium for websites the placement of advertisements and links to Amazon.de advertising reimbursement can be earned. Amazon uses cookies in order to be able to trace the origin of the orders. Among other things, Amazon can recognize that you clicked the partner link on this website.

Usage-based online advertising

We also use cookies to adapt the advertisements on our website to the interests of the respective users. The delivery of usage-based online advertising is operated by the digital advertising marketer Ströer Digital Media GmbH. Further information on this so-called usage-based online advertising can be found on the websites of Ströer Digital Media GmbH , Ligatus GmbH and AdDefend GmbH .

We would like to point out that we are not responsible for data collection and processing by Ströer Digital Media GmbH, Ligatus GmbH and AdDefend GmbH.

The legal basis for data processing is Art. 6 Para. 1 S. 1 lit.f GDPR. Our legitimate interest follows from the data collection purposes listed above.

Ströer Digital Media GmbH

The advertising on our website is optimized for you through the anonymous collection and processing of your usage behavior based on predicted interests. For this purpose, third-party companies set cookies on your computer on behalf of Ströer Digital Media GmbH, Kehrwieder 8-9, 20457 Hamburg, which collect usage data. This is data that can be collected while you are e.g. B. move on the pages of this online offer or click on advertising. The anonymous usage data collected by the third-party companies used is also stored in a separate cookie from Ströer Digital Media GmbH. In this way, the marketer can analyze the use of online advertising that may be of interest to you and match your preferences (“usage-based online advertising”). In no case will personal data (such as name, address, email address) be saved. If IP addresses are recorded, they are immediately anonymized so that a personal reference is impossible.

bound GMBH

We use behavioral targeting from Ligatus GmbH, Christophstraße 19, 50670 Cologne. When you visit a website of Ligatus’ partners or customers, a so-called cookie file is stored on your computer. Cookies are small text files that are stored by your web browser in a specific directory on your computer or mobile device and contain a unique character string as a distinguishing feature. Neither your IP address nor any other data that could be used to identify you is stored in the cookie. The same string is also stored on Ligatus’ servers. The next time you visit a partner website, only the character string is read out, thus enabling the Internet browser you are using to be identified. For example, Ligatus can recognize which page you have called up from a partner and which advertising has already been displayed to you, but without being able to trace this back to you personally. Furthermore, all cookies created by Ligatus have an expiration date and automatically expire after a maximum of 13 months. Without a valid cookie file, the character string for Ligatus stored on the Ligatus servers can no longer be assigned.

Oath

We use the video service provider Oath (Oath (EMEA) Ltd., 5-7 Point Square, North Wall Quay, Dublin 1, Ireland) to offer videos on our website. When accessing pages on which videos are integrated, personal data such as IP addresses, browser and cookie data of the user are transmitted to Oath.

Integration of services and content from third parties

We use content or service offers from third-party providers within our online offer based on our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our online offer within the meaning of Art. 6 Para. 1 lit. Integrate services such as videos or fonts (hereinafter uniformly referred to as “content”). This always presupposes that the third-party providers of this content perceive the IP address of the user, since without the IP address they would not be able to send the content to their browser. The IP address is therefore required to display this content. We strive to only use content whose respective providers only use the IP address to deliver the content. Third-party providers can also use so-called pixel tags (invisible graphics, also known as “web beacons”) for statistical or marketing purposes. The “pixel tags” can be used to evaluate information such as visitor traffic on the pages of this website. The pseudonymous information can also be stored in cookies on the user’s device and contain, among other things, technical information about the browser and operating system, referring websites, visiting time and other information about the use of our online offer, and can also be linked to such information from other sources. how the visitor traffic on the pages of this website is evaluated. The pseudonymous information can also be stored in cookies on the user’s device and contain, among other things, technical information about the browser and operating system, referring websites, visiting time and other information about the use of our online offer, and can also be linked to such information from other sources. how the visitor traffic on the pages of this website is evaluated. The pseudonymous information can also be stored in cookies on the user’s device and contain, among other things, technical information about the browser and operating system, referring websites, visiting time and other information about the use of our online offer, and can also be linked to such information from other sources.